The Honest Giant

In this flashy, celebrity-driven society, it’s no surprise that entertainment magazines have so much appeal. Giant approaches entertainment from a more edgy, unpredictable, and honest perspective. That perspective will soon make this magazine standout amongst other publications in its genre.

Giant was founded in October, 2004, and is published bimonthly. Under the leadership of CEO and Editor-in-Chief Smokey Fontaine, Giant’s audience has grown to almost one million. In January 2007 Radio One, an urban media specialist, bought Giant which broadened its audience even more.

Accessibility isn’t the only reason the magazine’s readership has grown over the years. Honesty is another. When a celebrity magazine offers honest coverage of its subjects, it’s a head-turner.  

For example, in the October/November issue’s cover story, “The Brave One,” about Jennifer Lopez, author Celia San Miguel starts by writing she’s been rooting for Lopez since the beginning of her career. Then, when mentioning one of Lopez’s film roles, Miguel writes, “Her portrayal of an Italian woman in The Wedding Planner sent me into a self-righteous tirade, and I complained that she’d betrayed Latinos by ‘passing’—if only on film.”

Miguel took the risk of Lopez being upset with her comments, but she chose to be true to her feelings and her audience. As she should, because, as Lopez says of her music fans, “People see through bullshit so easy.”

Readers don’t have to wade through any bull in Cheo Hodari Coker’s article “Worth the Wait” on R&B singer Keyshia Cole. In the beginning he explains how Cole is three and half hours late to a photo shoot. He also mentions that she was over three hours late to another of their scheduled meetings and on both occasions made no apologies and offered no explanations. “Being a star means never having to say you’re sorry,” writes Coker.

While Coker suggests that Cole is worth waiting for, he doesn’t pass on delivering one last jab to Cole on her constant tardiness. After her interview, Cole was on her way to a party at the Playboy Mansion. “They pile in the car and zoom off, and I laugh,” Coker writes. “You just can’t be late to some things.”

Additional articles, like “Where There’s a Will” on the Black Eyed Peas front man will.i.am and, “Baltimore Son,” on the Denver Nugget superstar Carmelo Anthony, reflect Giant’s unpredictability. Not too many other celebrity publications would feature an actress, singer, rapper, and basketball player in one issue.

Giant also gives its readers the latest news in music, trends, and lifestyle. It offers up must try drinks and must have video games. The magazine gives its readers a chance to catch up with entertainers that have been on hiatus while it introduces new-comers readers should look out for.

Giant is a new-comer in the magazine world. But, soon everyone will have heard of or seen this magazine. With its honesty, edginess and unpredictability how could they not, it’s a Giant.

—Iesha Brown

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1 Response to “The Honest Giant”


  1. 1 Joey Boots November 11, 2007 at 11:55 pm

    Smokey Fontaine is a punk and Dame Dash smashed him in the mouth, he deserved it!

    Giant is far from an Urban publication!

    See you on the way down Smokey!


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